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Simon Willison’s Weblog
3rd July 2026
I just launched my third course, Whimsical Animations, and so far, it’s on track to sell roughly ⅓ as many copies as a typical course launch.
It’s a similar story with my two existing courses. Sales are down significantly from last year.
There are likely a lot of reasons for this, but I think the biggest is AI. There’s sort of a double whammy with AI:
- Many people are wondering whether developer jobs will even exist in a few months, so they’re reluctant to spend time/money learning new dev skills.
- Even if they do want to learn new dev skills, LLMs can provide personalized tutoring, so there’s less incentive to buy a paid course.
[...] I’ve spoken to a few course creators now, and we’re all seeing the same trend. Revenue down 50%+. Fewer people engaging with our content. People switching to LLMs, which slurp up all of our work and regurgitate it, without consent or compensation.
3rd July 2026