亚马逊硬件主管 Panos Panay 在访谈中透露,公司正为部分设备自研端到端芯片,同时仍从高通等外部供应商采购。分析师郭明錤指出,这印证了他此前的预测——亚马逊设备正转向自研芯片。除成本考量外,自研芯片更是亚马逊未来 AI 设备战略的核心,直接服务于设备端 AI(on-device AI)能力。
In this interview, Amazon hardware chief Panos Panay said the company is designing its own end-to-end silicon for some of its devices, while still sourcing chips from external suppliers such as Qualcomm.
This echoes the trend I previously predicted, that Amazon devices are moving toward in-house silicon. Another key takeaway is that Panay tied this effort to on-device AI, which suggests that beyond the cost considerations I noted earlier, in-house silicon is also a key part of Amazon's strategy for future AI devices.
https://www.cnbc.com/2026/07/02/amazon-ai-chips-devices.html